Who We Are
Cassidy Rivera Strategies is led by Eileen Cassidy Rivera, an award‑winning communications and marketing executive with 25+ years of experience across government, major contractors, technology, education, nonprofits, and politics.
She has advised leaders at every level on how to grow market share, protect reputation, and communicate clearly when the stakes are highest.
Eileen has led strategic communications and marketing for Maximus, Cerner (now Oracle), Vangent (now GDIT), Harris Healthcare Solutions (now L3Harris), Ciox (now Datavant), and Electronic Data Systems (now HP Enterprise), shaping billion‑dollar reputations with federal, state, and global agencies.
She previously served in the Clinton Administration at the U.S. Department of Commerce, the Small Business Administration, and the Peace Corps.
A sought‑after advisor and speaker, Eileen is the author of Hard Talk: Confessions of an Accidental Marketing and Communications Professional and has been named by WashingtonExec as one of the Top 25 Communications and Marketing Executives to Watch (2020–2024).
She has advised leaders at every level on how to grow market share, protect reputation, and communicate clearly when the stakes are highest.
Eileen has led strategic communications and marketing for Maximus, Cerner (now Oracle), Vangent (now GDIT), Harris Healthcare Solutions (now L3Harris), Ciox (now Datavant), and Electronic Data Systems (now HP Enterprise), shaping billion‑dollar reputations with federal, state, and global agencies.
She previously served in the Clinton Administration at the U.S. Department of Commerce, the Small Business Administration, and the Peace Corps.
A sought‑after advisor and speaker, Eileen is the author of Hard Talk: Confessions of an Accidental Marketing and Communications Professional and has been named by WashingtonExec as one of the Top 25 Communications and Marketing Executives to Watch (2020–2024).