5 Ways to Make Your Big-Name Hires Pay Off

Did your company hire a recently retired government official to help open doors at agencies where it wants to win more business? Do you plan to bring on an industry heavyweight to bolster a growing business segment or jumpstart a fading brand?

Hiring “name brands” is certainly not a recent phenomenon in the government market. Established contractors frequently hire former government officials with impressive pedigrees and valuable subject matter expertise to open new doors, broaden relationships, deepen existing business or help a company launch into a new domain. For many large contractors, recruiting former government officials is routine and inculcated in their corporate culture.

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